Pot O’ Gold (POG) still uses limited national and regional advertising for theatres we serve, but the bulk of the advertising will be made up of local ads that are found by our own cinema advertising sales team. We generate the revenue for your theatre through good old-fashioned hard work. Clarke started out selling and refining his sales processes 30+ years ago when he did all the sales.
Since our salespeople are only salespeople for our company and cinema advertising, they know the ins and outs of how POG does business so that they can find the best advertising fit for every business interested in cinema advertising. This makes the most out of your cinema advertising for both local businesses and theatre owners alike. This gives the POG team a significant advantage over other companies who used hired or freelance salespeople who don’t know the business of cinema advertising or the business of theatres.
The team will make multiple visits to your area to find more local businesses for cinema advertising once your theatre joins the POG family.
Make sure the people doing your cinema advertising sales know cinema advertising.
See your Revenues Climb Over Time with POG
The longer we partner together the more advertisers we can find, increasing your revenue steadily over time.
Varied ad pricing + More Local Advertisers = More Overall Revenue
POG uses progressive presentation rates to ensure that there is an ad pricing that is the right fit for a greater range of businesses and make theatre owners more money.
The combination of real people talking to business owners in person about the benefits of advertising in your theatre and the lower costs we offer to produce and show the advertising are why we are able to sell far more advertisements than other pre-show cinema advertisers.
We believe in giving more affordable ads for small businesses and making up the cost difference in volume. With POG it is easier for business owners to get their money’s worth from advertising, it is easier for POG to sell more advertisements, and so theatre owners make more money!
We Work Harder to Generate Your Theatre More Money
This means that our professional sales team has to work harder than that of other companies, but that’s why Clarke started this business. He wanted to provide an affordable cinema advertising solution for small and local businesses that produce the same or better results for you and your theatre
That’s what POG has done for 30+ years and that is what we will continue to do.
Put our sales team to work for your theatre.